News View all

LaBella’s Director of Marketing, Beth Curran, Named Vice President

Firm sees record growth during a decade of Curran’s contributions.

 

LaBella is excited to share that the firm’s Director of Marketing, Beth Curran, has been named a Vice President!

Since stepping into the role of Director in 2015, Beth has advanced LaBella’s brand with milestone project after milestone project. In just eight short years, she led a company rebrand, helped create Propel (LaBella’s leadership development program), launched a brand-new public website and intranet, and built a 30-person marketing team. Beth’s contributions in the last decade have led to record growth for the firm, including placement on the Rochester Top 100 fastest growing companies list every year for the past ten years.

Today, Beth’s role is to develop LaBella’s marketing strategy with a focus on brand positioning, content that supports inbound marketing, digital lead generation, and strategic project pursuits. Beth is also a licensed Commercial Interior Designer (CID) and a program organizer and instructor in Propel.