A photo-realistic simulation of a development concept along Three Rivers in Clay, NY

A photo-realistic simulation of the concept for a common area in Clay, NY

A photo-realistic simulation of the concept for an amphitheater along Three Rivers in Clay, NY

A photo-realistic simulation of the concept for a pedestrian bridge in Clay, NY

Town of Clay Land Use Study

Shaping Community Identity Amidst Tremendous Economic Growth

When Micron Technology, Inc., announced a $100 billion investment to build a new semiconductor manufacturing facility in Clay, NY, the Town anticipated a momentous transformation. The prospect of multiple large facilities, thousands of jobs, 50,000+ new residents, and subsequent growth accelerated the need for a Town Land Use Study—a land use plan that leverages transformative economic development to create a community sense of place.

The Micron Effect

Micron’s new semiconductor manufacturing facility in Clay is expected to create 9,000 direct jobs at Micron, along with another 42,000 indirect (suppliers) and induced (retail, restaurants) jobs. Regional population growth is projected to increase by 54,000.

The impact on Clay—and the entire Central New York region—will be extraordinary. Drawing inspiration from communities such as the Research Triangle in North Carolina, LaBella anticipates the need to strategically plan for housing, infrastructure, transportation, amenities, parks, healthcare facilities, retailers, and new office and industrial sites.

$100 Billion

Investment being made by Micron Technology to build a new semiconductor manufacturing facility in Clay, NY.

51,000

Number of jobs expected to be created.

54,000

Number of new residents anticipated in the region.

Land Use Study Provides Direction for Future Development

LaBella’s planners were pivotal in assisting the Town of Clay through its land use study, which outlines a vision for future development over the next 10 to 15 years. The study’s primary focus is to accommodate anticipated growth while leveraging it to cultivate a strong sense of place and community identity.

The plan recommends promoting higher-density, low- to medium-rise construction, complemented by sidewalks, trails, and community centers within walking distance of new residential areas. LaBella’s recommendations focus on the creation of three key town centers, envisioned as vital hubs for commerce, community activities, and public services.

By strategically planning improvements in these areas, the study aims to ensure that the Town becomes more vibrant, walkable, and connected—fostering economic growth and creating spaces that encourage social interaction.

The goal is to realize these benefits by updating zoning and development regulations, allowing the Town to shape future growth over the next 10 to 15 years.

A sketched concept of building with a restaurant on the first floor and people looming about.

A photo-realistic simulation of the concept for a terrace along Three Rivers in Clay, NY

Early Community Collaboration Yields Future Stability

Through collaboration with residents and government officials, LaBella’s planners crafted a plan that will improve quality of life throughout the community. Newly designed public spaces will be developed to foster a more welcoming and accessible environment, encouraging social interaction and boosting local businesses.

This thoughtful planning lays the foundation for sustainable development, helping ensure the Town of Clay remains a dynamic and inclusive place to live and work well into the future.